Randi Anderson – Travel Writing Portfolio

If you are looking for my general-purpose online writing portfolio, I’ve moved most of my information here.

Destinations

These city guides were developed based on a combination of online research and consultation with a local expert.

PittsburghPDF

EdinburghPDF (unpublished parts redacted)

VictoriaPDF

GuadalajaraPDF (photographer notes redacted)

Reykjavik*

Stockholm*

Oslo*

*Translated and localized for a US audience

Marketing Campaigns

Designed as seasonal features to drive traffic, these temporary pieces were written largely to entertain and drum up interest in new places. I pitched, researched, and wrote the campaigns below.

Spring Break campaign: “Fla. Man does spring break” – PDF

Mental Health Awareness Month campaign: “Date yourself for Mental Health Month” – PDF

Halloween campaign: “Ghost hunting”

Hotels, Restaurants, and Custom Features

The following are more detailed features that accompanied the primary city guides on WayAway. PDF samples pending! Live samples at WayAway.io

Hotels: Bali, Doha, Dubai, Edinburgh, Halifax, Kansas City, London, Tokyo, Vancouver

Restaurants and bars: Amsterdam, Athens, Guadalajara, New York City, Pattaya, Pittsburgh, Stockholm, Victoria

Must-eats: Guadalajara, Washington DC

Experiences: Los Angeles, Maui

Outdoors: Pittsburgh, Victoria

Movie spots: San Francisco, Seattle

Other: Amsterdam LGBTQ+, Barcelona Day Trips, Florence Wineries